As part of her iconic Fashion x Sustainability series, supermodel and activist Jessica Minh Anh recently announced a historic partnership for her winter fashion show.
The high-profile event, hosted by global supply chain DHL Express US, will be held February 6 at the DHL Express John F. Kennedy Gateway. J Winter Fashion Show 2020 will feature environmentally conscience fashion collections, while highlighting the modern upcycling and delivery process in a creative and sustainable way.
Jessica Minh Anh and Reiner Wolfs @ DHL JFK | courtesy of JMA
“Since shipping and logistics is such a big part of the fashion industry, I believe it is crucial to minimize environmental impacts by using green logistics solutions. What drew me to DHL is its great commitment to sustainability. From optimizing transport routes and rolling out alternative fuel vehicles, to operating energy efficient warehouses, DHL is reducing transport related CO2 emissions. It is important for me to partner with a company that prioritizes the health of our planet,” said Jessica Minh Anh.
Jessica Minh Anh on Costa neoRomantica in Xiao Fen design FINALE
No stranger to awe-inspiring catwalks at unique locations, Minh Anh will not only present innovative fashion and luxury collections, but also explore how fashion and the global supply chain can be more environmentally friendly.
“We are very excited to join forces with Jessica Minh Anh in this historic project,” said Reiner Wolfs, Vice President and General Manager, Northeast Area, DHL Express U.S. “Her powerful message of motivating the younger generation to take action for a better future aligns perfectly with our vision for zero emission logistics.”
![[Fashion x Sustainability] Jessica Minh Anh at Gemasolar 1](https://theclassproject.com/wp-content/uploads/2020/01/Fashion-x-Sustainability-Jessica-Minh-Anh-at-Gemasolar-1-1024x683.jpg)
[Fashion x Sustainability] Jessica Minh Anh at Gemasolar 1
Like her previous iconic productions, J Winter Fashion Show 2020 will celebrate diversity, creativity and sustainability alongside fashion from Europe, Asia, Australia, and America.
More than a modern fashion statement, Minh Anh’s Fashion x Sustainability series continues to cultivate a global conversation about sustainability through visually innovative and immersive experiences.
